Trustpilot: Customer Review Platform

Trustpilot

Genuine Feedback, Real Results. The Authentic Customer Review Platform.

What is Trustpilot
In today’s digital world, customer reviews have a big impact on what people buy. That’s why businesses need a trusted way to show their reputation. Trustpilot is a leading customer review platform that helps businesses collect and display real feedback. This builds trust and encourages more people to choose their products or services.

Trustpilot is a public online review platform where customers can share their experiences with brands. For businesses, it offers easy tools to manage reviews, improve SEO, and grow trust. Since 2007, Trustpilot has helped companies in e-commerce, finance, SaaS, travel, and more use feedback to improve and build stronger customer relationships.

How to Use Trustpilot? 

Getting started with Trustpilot's AI-powered customer review platform is simple. Here are the steps:

  • Create a Business Account: Sign up at Trustpilot and claim your company profile.

  • Invite Customers to Leave Reviews: Trustpilot uses email templates, automation tools, or integrations to request feedback from recent customers.

  • Respond to Reviews: Acknowledge positive feedback and professionally address negative comments to show transparency.

  • Display Reviews on Your Website: Use Trustpilot widgets to embed reviews on your homepage, product pages, or checkout page.

  • Analyze and Improve: You can use Trustpilot's analytics tools to track review trends, customer sentiment, and opportunities for service improvement.

Technical Highlights

  • Secure and Reliable Platform: Trustpilot uses strong security tools to keep reviews real and honest, creating a safe and trustworthy space for both businesses and customers.

  • Flexible API and Integrations: Trustpilot provides a powerful API that easily connects with business tools like CRMs, e-commerce platforms, and marketing software.

  • Customizable Widgets: Businesses can use customizable widgets to show their Trustpilot ratings and reviews on their websites, boosting trust and increasing sales.

  • Advanced Analytics Dashboard: The intuitive dashboard gives businesses useful insights with review data, sentiment analysis, and performance tracking.

  • Automated Review Invitation System: Trustpilot’s automated feedback system sends review requests by email after certain actions, making it easy to gather customer feedback regularly.
Features
  • Review Collection Tools: The customer reviews platform collects reviews easily using email invitations, public review links, or integrations with popular platforms.

  • Review Management & Response: Trustpilot’s AI review management tool lets you track and reply to reviews in one place to stay engaged and handle customer concerns quickly.

  • TrustBox Widgets: Add review widgets to your website to show your Trustpilot rating and latest reviews, helping build trust and boost sales.

  • Trustpilot Analytics & Insights: Understands customer feedback, identify key trends, and learn what makes customers happy or unhappy.

  • Marketing & Social Sharing: Trusrtpilot helps you use great reviews in your marketing campaigns and easily share them on social media to build brand credibility.

Benefits
  • Enhanced Online Reputation: Trustpilot shows real reviews and helps you build a strong online reputation and attract more customers.

  • Increased Customer Trust and Credibility: Honest feedback on display builds trust and helps people feel confident about buying.

  • Valuable Customer Insights: Reviews give insights into what’s working and what needs improvement.

  • Improved SEO Performance: Positive reviews and a strong presence on Trustpilot can help your business rank higher in search results.


Trustpilot is a customer review platform for businesses that want to grow in today’s trust-focused market. By using its features and listening to customer feedback, you can build a strong reputation, gain useful insights, and create loyal customer relationships. A customer review platform like Trustpilot is now essential for long-term success. Start using customer reviews to unlock your business’s full potential.
Pricing
Trustpilot offers several pricing plans designed to help businesses build trust and engage with customers. 

  • Free: Allows businesses to start gathering customer reviews with access to a limited set of tools.

  • Plus: Starting at $299 per month (billed annually), this plan offers more advanced features.

  • Premium: At $629 per month (billed annually), this plan provides even more tools for customer engagement and analytics.

  • Advanced: For $1,099 per month (billed annually), this plan includes brand-boosting customization options.

  • Enterprise: Offers exclusive, secure solutions and AI-powered tools. Pricing is available upon request.

All paid plans require a 12-month contract. 

Has Free Trial

Starts from : $299 per month (billed annually)

The latest revision of this document was made on 10 April, 2025.

Categories
Email Management Email Productivity Email Analytics Assistance Email Automation Social Media Marketing Cross-Industry Customer Service Finance Marketing Social Media Branding E-Commerce Customer Engagement Competitor Analysis Email Marketing Automation Conversation Intelligence
Tags
email management customer experience customer interaction insights customer engagement social media marketing customer reviews trust online reputation customer feedback branding e-commerce marketing ai-driven customer success ai assistant ai-powered branding brand identity

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